Capabilities

Through customized strategy and investigation, we engage with your firm at all stages, and work with you to deliver the following services:

Market Entry Strategies

Using our Five Spheres approach we look at engaging with Clients/Partners, Professional Organizations, Media, Local Authorities, and the Academic circles in each market, gradually developing your own cultivation list and building your firm’s profile on the international market.

International Partnerships

A trusted partner in each market Is essential in order to build trust and to execute efficiently and flawlessly.  Together we will review the best local partners on the market, and establish an agreement that works for both parties. 

Negotiation and Agreements

Internationalization means engaging in dialogue with numerous clients and organizations.  Generation Global assists in preparing talking points for the negotiation, developing a fees strategy, preliminary reviews of legal and financial agreements, and can even assist in sourcing the relevant legal assistance in each market.

Scope Split and Execution Strategy

Determining the balance in the scope of work matrix is what will make all the creative and financial difference to your clients, partners and your own office.  We assist you in determining what that ideal balance is across all phases of project development and execution.

Organizational Structure for Internationalization

Working internationally means having a structure that is ready and can execute on demand.  Generation Global can assist you in putting in place a flexible structure within your organization based on your existing and future human resources.

International Communications

Marketing and Communications Strategies for Architecture and Design firms now span across print, digital and thought leadership universes.  We work with you to leverage each message in order to complement company wide and business development goals.